Asia Foods – Red Bear – ‘The Secret’ (Noodle)

We teamed up with Asia Foods to relaunch their popular noodle brand in Vietnam at the end of 2009. Our character designers created the loveable ‘Red Bear’ chef based on the 2D logo and used beautiful 3D animation to build him environment. The chef was featured in a series of commercials to promote the company’s line of consumables. Why the kangaroos? The noodles are made from Australian wheat!